Sell Your Home for
TOP DOLLAR
GUARANTEED
or Get up to
$25,000
Back at Closing
How Top Dollar is Determined
I prepare a detailed market analysis using recent comparable sales, current competition, and market trends.
We walk through your home together and evaluate condition, features, and positioning.
Based on that walkthrough, I refine the analysis and develop a custom Sales & Marketing Plan designed to achieve your home’s full market value.
We review the plan together and agree on a Top Dollar price in writing before the home is listed.
Price Based on Current Condition
The Top Dollar Price is based upon the condition of the home when Top Dollar is established. If you decide to improve the home's condition as part of the marketing plan, the Top Dollar price will be revised before the home is publicly listed for sale.
Validating Top Dollar Price
Pre-sale home and pest inspections are completed within 10 days of signing the listing agreement to eliminate unknowns and ensure the agreed-upon Top Dollar price reflects the home’s true condition.
The Guarantee
If your home sells for even $1 less than the agreed Top Dollar price, you don't pay full commission.
For each full percentage point below that price, you receive a credit at closing.
Up to a maximum of $25,000.
See the full breakdown below:
Next Step: Book Your Initial Call
The System Behind the Guarantee
I help you get the home in top shape — quickly and efficiently. From small repairs to cleaning and curb appeal, I bring in trusted vendors to get everything handled. I also coordinate inspections up front, so we can disclose properly and avoid surprises down the line.
How your home feels to buyers can have a big impact on your final sale price. I’ll help you fine-tune the details — whether that means bringing in a professional stager or giving you a simple, effective checklist to keep your home show-ready while you live in it.
We price your home based on real data — not gut feel. I analyze active listings, recent sales, and pending deals to position your home competitively, attract strong interest, and avoid costly missteps. The market sets the price — I help you align with it strategically to get the best result possible.
Every listing deserves to look its best — that’s why I include professional photography on every home I sell. For properties that warrant it, I also offer high-end video, aerial drone shots, and lifestyle media to help your home stand out and make a lasting impression. It’s about creating the kind of first impression that gets buyers in the door.
I use a multi-faceted marketing strategy to make sure your home reaches the right buyers — wherever they are. From social media campaigns and targeted digital ads to print media and direct agent outreach, every channel is selected with purpose. It’s not just about exposure — it’s about attracting serious, qualified interest.
I manage the entire transaction from start to finish — so you don’t have to. That includes top-shelf negotiation and proactive problem solving to get your home into contract and across the finish line smoothly. You stay informed and in control, while I handle the details and keep everything moving.
Next Step: Book Your Initial Call
Still Not Convinced?
Here's My Strategy.
A step-by-step sales and marketing strategy designed to maximize your home's value before you even list.
Frequently Asked Questions
What exactly is the Top Dollar Agent Performance Guarantee and how does it work?
The Top Dollar Agent Performance Guarantee is included as an addendum to the listing agreement and holds me financially accountable to the results we agree on. If your home sells for even $1 below the established Top Dollar benchmark, my commission is reduced at closing. Depending on the Top Dollar price we agree to, for each percentage the gross sales price of the home (excluding concessions), you will receive a credit at closing against my commission.
How do you calculate how much money back I get if the home doesn't sell for Top Dollar?
Once the Top Dollar price is defined, you get a fixed amount for every full percentage point that the gross sales price of the home (excluding concessions) sells below the Top Dollar price, up to a maximum amount according to the table below:
Top Dollar Price
Under $650,000 | $100 per % point | cap of $2,500
$625K - $1.249M | $200 per % point | cap of $5,000
$1.25M - $1.999M | $500 per % point | cap of $10,000
$2.0M - $2.499M | $500 per % point | cap of $15,000
$2.5M - $2.999M | $800 per % point | cap of $20,000
$3,000,000 plus | $1,000 per % point | cap of $25,000
If your home sells for less than 1% below the Top Dollar price, even $1 less, you'd get the same amount back as if it sold for 1% less than the Top Dollar price.
How is the Top Dollar price determined?
It is determined by agreement between you and me. I bring a market analysis to the in-person meeting, we discuss the features of your home in present condition and we agree on Top Dollar. If we can't agree you can list with me without that guarantee, come up with a plan on how to get the price you want, or part as friends. You get to keep the market analysis free of charge.
Is the Top Dollar price the same as the list price?
Not necessarily. The list price is a marketing tool — it may be higher or lower than the Top Dollar benchmark, depending on our pricing strategy. For example, we may list slightly lower to generate competition or slightly higher to target a niche buyer. The guarantee is tied to the result - not the list price.
Is there anything that I need to do to participate?
The only thing you need to do is order a pre-sale home and pest inspection within 10 days of signing, or provide an inspection report done in the last 3 months. You can choose the inspectors. This is just to make sure that there are no surprises about property condition that could impact the marketability of the home. Depending on what package you select, the fees for these inspections may be included in my fee.
What if I change my mind or want to cancel?
No problem. This program is completely risk-free. You can cancel the guarantee or the listing agreement at any time, for any reason, with no fees or penalties.
What if my home doesn't sell or you don't sell it?
The guarantees are contingent on the home actually selling with me as the listing agent. If the home does not sell, or if I am removed as the listing agent, the guarantees are void.
Do I need to participate in this program to list with you?
Absolutely not! This program is designed to be a turnkey solution that delivers results. If your needs differ, or if you'd prefer not to participate, I can still list your home without the guarantee. If you decide to part as friends, you get to keep the market analysis as my gift to you.
What happens to the Top Dollar price if I decide to update the home before listing?
The Top Dollar price is determined based upon the present condition of the home at the time the addendum is signed. If, in my sales and marketing plan I recommend making updates to the home and the updates are completed, I will complete a new market analysis reflecting the upgrades and we may agree on a new Top Dollar price. I will not commit to a Top Dollar price contingent upon making updates because market conditions could change and there could be ambiguity between the recommendations and the work completed.
Are all properties and property types eligible?
Generally, yes but with exceptions. For example, if the property is tenant-occupied during the sale or if there are sufficient concerns with the property or HOA that limit the ability of a buyer to secure a conventional loan on the property, I have the right not to offer the guarantee on a case by case basis.
Are there any additional fees to participate in the Top Dollar program?
No, but in order for me to make a guarantee the home needs to be presented and marketed to achieve Top Dollar. If you choose not to follow the marketing plan designed to get Top Dollar, I may still list the home but may not be able to offer the guarantee.
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